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Principles of Marketing /
Material type:
TextPublication details: United Kingdom. Pearson, (2024)Edition: 19 ed. Global EditionDescription: 738 p. Col. ill. 22 x 3 x 28 cmISBN: - 9781292449364
- 9781292449340
- 23 ed. 658.8 KOT
Contents:
Includes Glossary, References, and Index.
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Books
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KING CEASOR UNIVERSITY LIBRARY Reserve Section | Non-fiction | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available | 4706 | ||||||||||||
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Books
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KING CEASOR UNIVERSITY LIBRARY Reserve Section | Non-fiction | 658.8 KOT (Browse shelf(Opens below)) | 2 | Available | 4707 |
Principles of Marketing helps students master today’s key marketing to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives.
Includes Glossary, References, and Index.
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