| 000 | 00922pam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | 3508227 | ||
| 003 | KCU | ||
| 005 | 20231005143923.0 | ||
| 008 | 951122s1996 njua b 001 0 eng | ||
| 010 | _a 95050896 | ||
| 020 | _a0134558413 | ||
| 040 |
_aDLC _cDLC _dDLC _dAcopesa |
||
| 050 | 0 | 0 |
_aHF5415.122 _b.L68 1996 |
| 082 | 0 | 0 |
_a658.8 _220 _bLOV |
| 100 | 1 | _aLovelock, Christopher H. | |
| 245 | 1 | 0 |
_aServices marketing / _cChristopher H. Lovelock. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc1996. |
||
| 300 |
_axii, 660 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. 649-650) and index. | ||
| 650 | 0 |
_aProfessions _xMarketing. |
|
| 650 | 0 |
_aService industries _xMarketing. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK _n0 |
||
| 999 |
_c35958 _d35958 |
||