01157nam a22002177a 4500 KCU 20240814104945.0 240813b |||||||| |||| 00| 0 eng d 9781266269189 268,884 UGX Purchase KCU eng. KCU AACR 2 22 ed. 658.8 HUN Hunt, C. Shane Author. Marketing: Because Everyone is a Marketer / 4 ed. United States. McGraw Hill, 2024. xxxvii, 616 p. ; ill. col. , 22 x 27 cm . Includes Index. Hunt/Mello/Deitz Marketing emphasizes the universal importance of marketing, in business, but also in the lives of students, despite their major! The product, the 1st new Principles of Marketing product to be introduced in the past 10 years, was designed with an emphasis on student engagement and relevance, a focus embodied in these four key A career focus, to help students understand how marketing will support whatever career path they choose and how to develop their own personal brand. John E. Mello. Author. George D. Deitz. Author. ddc BK 23 0 36715 36715 0 0 ddc 0 0 NFIC KCU/LIB/01 KCU/LIB/01 REF 2024-08-13 Purchase 0 658.8 HUN 4044 2024-08-13 17:31:57 1 2024-08-13 BK 0 0 ddc 0 0 NFIC KCU/LIB/01 KCU/LIB/01 REF 2024-08-13 Purchase 0 658.8 HUN 4073 2025-10-20 20:32:11 2 2024-08-13 BK