01079cam a22003254a 4500 12842456 KCU 20231005153651.0 020703s2004 maua b 001 0 eng 2002109442 0618312846 (pbk.) (DLC) 2002109442 DLC DLC DLC ACOPESA pcc HD9980.5 .F544 2004 658.8/ 22 FIS Fisk, Raymond P. Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. 2nd ed. Boston : Houghton Mifflin, c2004. xxiv, 275 p. : ill. ; 26 cm. Includes bibliographical references and indexes. Service industries Marketing. Service industries Management. Grove, Stephen J. (Stephen John), 1950- John, Joby, 1957- 7 cbc orignew 2 epcn 20 y-gencatlg ddc BK 0 36002 36002 0 0 ddc 0 0 NFIC KCU/LIB/01 KCU/LIB/01 REF 2023-10-05 0 658.8/ FIS 3753 2023-10-05 15:37:13 2023-10-05 BK