Hoffman, Douglas K <br/><br/>
Services marketing  Concepts strategies and cases 

 - 3rd Ed 
 -  Melisa Acuna 
 - xix,588p  ill  25 
<br/><br/> it includes index 
<br/><br/><label>ISBN: </label>9780324319965 
<br/><br/><label>Dewey Class. No.: </label>658.8  / HOF