@book{35901,
	author = {Hair, Joseph F. and Bush, Robert P.},
	title = {Marketing research :},
	publisher = {McGraw-Hill/Irwin,},
	year = {c2003.},
	address = {Boston :},
	edition = {2nd ed., International ed.},
	note = {CD-ROM has title: SPSS student version 11.0 for Windows.}
}