Retail marketing / Meyer, Warren G - 8th ed. - USA Mc Graw Hill 1988 - ,580 p. : ill. ; 24 cm.

Rev. ed. of: Retail management. 1990.

Includes bibliographical references and index.

0070416982

92002394


For employees, managers and entreprenuers
Marketing.

HF5429 / .L785 1993

658.8/ / MEY