International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora, John L. Graham. - 13th ed. - Boston, Mass. : McGraw-Hill/Irwin, c2007. - xxxii, 702 p. : col. ill., col. maps ; 29 cm.
Includes index.
0073080063 (alk. paper) 9780073080062
2005057682
Export marketing.
International business enterprises.
HF1416 / .C375 2007
658.8/4 / CAT
International marketing / Philip R. Cateora, John L. Graham. - 13th ed. - Boston, Mass. : McGraw-Hill/Irwin, c2007. - xxxii, 702 p. : col. ill., col. maps ; 29 cm.
Includes index.
0073080063 (alk. paper) 9780073080062
2005057682
Export marketing.
International business enterprises.
HF1416 / .C375 2007
658.8/4 / CAT